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1

Handbook of Marketing Analytics: Methods and Applications in Marketing Management, Public Policy, and Litigation Support

Handbook of Marketing Analytics: Methods and Applications in Marketing Management, Public Policy, and Litigation Support

Edward Elgar Publishing

Natalie Mizik, Dominique M. Hanssens, Editors

年:

2018

语言:

english

文件:

PDF, 14.51 MB

5.0 / 0

english, 2018

2

Market Response Models - Econometric, Time-Series Analysis

Market Response Models - Econometric, Time-Series Analysis

Dominique M. Hanssens, Leonard J. Parsons, Randall L. Schultz

年:

2003

语言:

english

文件:

PDF, 10.71 MB

0 / 0

english, 2003

3

Customer Equity: Measurement, Management and Research Opportunities (Foundations and Trends in Marketing)

Customer Equity: Measurement, Management and Research Opportunities (Foundations and Trends in Marketing)

Now Publishers Inc

Julian Villanueva, Dominique, M. Hanssens

年:

2007

语言:

english

文件:

PDF, 700 KB

0 / 0

english, 2007

4

Customer Equity: Measurement, Management and Research Opportunities (Foundations and Trends in Marketing)

Customer Equity: Measurement, Management and Research Opportunities (Foundations and Trends in Marketing)

Now Publishers Inc

Julian Villanueva, Dominique M. Hanssens

年:

2007

语言:

english

文件:

PDF, 706 KB

0 / 0

english, 2007

5

市场反应模型计量经济学和时间序列分析法

市场反应模型计量经济学和时间序列分析法

上海：上海人民出版社

（美）多米尼克·M.汉森（Dominique M.Hanssens）等著；欧阳明等译

年:

2003

语言:

chinese

文件:

PDF, 23.58 MB

0 / 0

chinese, 2003

6

市场反应模型计量经济学和时间序列分析法

市场反应模型计量经济学和时间序列分析法

上海：上海人民出版社

（美）多米尼克·M.汉森（Dominique M.Hanssens）等著；欧阳明等译, (美)多米尼克·M.汉森(Dominique M. Hanssens)等著, 欧阳明等译, 汉森, 欧阳明, D. M Hansen

年:

2003

语言:

Chinese

文件:

PDF, 18.73 MB

0 / 0

Chinese, 2003

7

Market Response Models: Econometric and Time Series Analysis (International Series in Quantitative Marketing, Volume 12 ; 2nd Edition) (International Series in Quantitative Marketing)

Market Response Models: Econometric and Time Series Analysis (International Series in Quantitative Marketing, Volume 12 ; 2nd Edition) (International Series in Quantitative Marketing)

Dominique M. Hanssens, Leonard J. Parsons, Randall L. Schultz

年:

2001

语言:

english

文件:

PDF, 7.12 MB

0 / 0

english, 2001

8

Market Response Models: Econometric and Time Series Analysis

Market Response Models: Econometric and Time Series Analysis

Dominique M. Hanssens, Leonard J. Parsons, Randall L. Schultz (auth.)

年:

2002

语言:

english

文件:

PDF, 18.63 MB

0 / 0

english, 2002

9

Market Response Models: Econometric and Time Series Analysis

Market Response Models: Econometric and Time Series Analysis

Springer Netherlands

Dominique M. Hanssens, Leonard J. Parsons, Randall L. Schultz (auth.)

年:

1989

语言:

english

文件:

PDF, 14.56 MB

0 / 0

english, 1989