Leveraging Consumer Psychology for Effective Health Communications: the Obesity Challenge : The Obesity Challenge
Rajeev Batra, Victor J. Strecher, Punam Anand Keller
This timely book brings together some of the most higly respected scholars and practitioners in the consumer psychology and health communication fields to analyze how the latest research can be effectively applied to the critical public health issue of obesity.
年:
2011
出版社:
Taylor & Francis Group
语言:
english
页:
421
ISBN 10:
0765627191
ISBN 13:
9780765627193
文件:
PDF, 7.13 MB
IPFS:
,
english, 2011