Corporate Social Responsibility: A 21st Century Perspective
Andrew Kakabadse, Mette Morsing
Andrew Kakabade and Mette Morsing discuss what corporate social responsibility (CSR) could be, how to communicate effectively the benefits of CSR initiatives, and how critical it is to have CSR on the corporate agenda--not to do so means CSR remains something "nice to have" rather than making the desired difference to our lives.
年:
2006
出版社:
Palgrave Macmillan
语言:
english
页:
324
ISBN 10:
1403941300
ISBN 13:
9781403941305
文件:
PDF, 2.06 MB
IPFS:
,
english, 2006
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